Eye Makeup Essentials

Your eyes are the focal point of your entire makeup look, and getting your eye makeup right can genuinely transform how you feel when you look in the mirror. But with so many products, colours, and techniques out there, it can feel overwhelming to know where to start. Should you use powder or cream shadow? What about all those different eyeliner types? And which colours will actually make your eyes pop?

In this chapter, I'm going to walk you through everything you need to know about eye makeup - from the seven main types of eye shadow and when to use each one, through to mastering eyeliner application (yes, even that perfect flick), choosing the most flattering colours for your eye colour using simple colour theory, and the only four brushes you actually need in your kit.

Whether you're a complete beginner who's never ventured beyond a quick sweep of powder shadow, or you're looking to refine your technique and experiment with new products, this guide gives you the professional knowledge and practical tips to create beautiful eye looks with confidence. I've included my personal recommendations, application tricks I use on my bridal clients, and honest advice about what works and what to avoid.

Download the full chapter to discover how to prime your lids for all-day wear, which eyeliner type suits your skill level, the complementary colours that will make your eyes stand out, and how to build a simple brush kit that covers everything you need.